Vista Alegre


Project nº 705

Support under the incentive system

Resistant and Coloured for Life


            Total eligible cost: 3,427,500 €

            EU Financial Support: 1,542,375 €

            National public financial support: 0 €


Summary of the project:

The project has anticipated investments which will allow for the increase in production capacity of the industrial unit of Ílhavo, whose acquisition of a set of new equipment using new technologies, necessary for the diversification of the existent range of products, would allow the company to add its levels of competitiveness.

The investment at hand consists of the development and the acquisition of a New Kiln for hollow pieces of porcelain, as well as development in an innovation laboratory for applying glaze to pieces (INOVLAB).

The project is based on innovative processes and products, where the most automated and most efficient kiln will allow for producing more resistant pieces and the INOVLAB will enable the use of new glaze techniques, as well as laboratory production of colour samples in order to optimize glazed product production.

The project under analysis aims to expand the production capacity of Vista Alegre Atlantis. This expansion should be translated in an increase of Gross Production Value at over 27%, which is intrinsically connected to the introduction of a new range of products with a differentiating concept, projected for the hotel sector.

Project no 003485

Support under the incentive system

DecorGlass .: Decoration Techniques for Glass


           Total eligible cost:  EUR 895.252,76

            EU Financial Support:  EUR 596.041,33

            National public financial support: EUR 0


Project summary:


“DecorGlass - Decoration Techniques for the Glass” is a Research & Development project promoted by Vista Alegre Atlantis, SA (VAA) and the University of Aveiro (UA).


Within this project, promoters intend to overcome some of the current technical limitations associated with producing glass pieces, through the development of a new range of glass pieces of high added value, especially in terms of design, quality and safety, through research and development of new materials and decoration techniques.

The new materials and techniques to research/develop will allow Vista Alegre to introduce diversified products into its portfolio, meeting the characteristics that customers are looking for, particularly with higher added value, flexibility in design and food safety.

Project no 003490

Support under the incentive system


            Total eligible cost: EUR 1.321.431,91

            EU Financial Support: EUR 774.905,83

            National public financial support: EUR 0


Project summary:


“CASA – Ceramic Alternative Strong Article” is a research and development project sponsored by Vista Alegre Atlantis, SA (VAA) and by Mota II Soluções Cerâmicas, S.A. (MSC).


Promoters intend to develop a new ceramic product with visual characteristics that are very similar to those of traditional stoneware, but simultaneously with significantly improved technical characteristics. As such, the new product will be based on a new formulation of stoneware paste having high mechanical resistance and low porosity, which will be stained and covered with a fully transparent glaze, and go through a single baking operation (single-fired), decreasing energy consumption levels.

The product must present high mechanical resistance, low porosity and less thickness than stoneware pieces (approximately 4-6 mm, similar to porcelain), providing more durability and enabling daily use as tableware articles.


The project CASA principally aims to develop new tableware products, with high chromatic richness, similar to faience tableware, but with sufficient resistance to be used under high mechanical and thermomechanical conditions.

Project no. POCI-01-0249-FEDER-023711

Support under the incentive system

CerexCor & CristalLux


Total Investment: 12.102.130,00€

EU Financial Support: EUR 5,378,458

National public financial support: EUR 0

Project Location: HEAD OFFICE (Zona Industrial De Aveiro-Taboeira-Esgueira, Aveiro)



Project summary:


The project “CerexCor & CristalLux” falls within the Vista Alegre Atlantis SA (VAA) strategy with focus on strengthening competitiveness conditions supported by new knowledge which allows for developing innovative processes that promote increases in productivity and efficiency and for marketing differentiated products, thus ensuring continuous growth of the company worldwide.


This project is based on innovation in processes having an operational typology in Diversification of Production and in Fundamental Change in Overall Production Process. Its goal is developing optimized and innovative production processes, making it possible to extend the Vista Alegre’s product portfolio, with intervention occurring at two plants, one focused on Stoneware (CerexCor) and another one on Crystal (CristalLux).

Thus, a new productive line of tableware in stoneware will be introduced in the CerexCor project, and changes in the manufacturing processes of the actual pieces of oven stoneware will take place. In both cases, colored pastes will be introduced in the production process that optimize production and promote differentiated products. Similarly, under the CristalLux project, focus will be given to more efficient production of luxurious crystal packages having a distinctive design and the highest quality, through implementing a new modelling technology "singlepass", which allows for producing unique geometric shapes and different thicknesses, with a view to obtain products centered on shapes and superior quality (differentiating and competitive designs).


An aim of this project is investing strategically in new equipment, adopting new technologies and developing new materials, which support greater flexibility and introduce several products of high added value into Vista Alegre’s portfolio.